Tag: OHIO

GM creates digital windows on the world

By Paul A. Eisenstein, The Detroit Bureau

Game Boys and backseat monitors are “so five years ago,” suggests Tom Seder, a manager at the General Motors R&D labs.

Working with the Future Lab, at Israel’s Bezalel Academy of Art and Design, GM researchers are exploring ways to turn a car’s rear windows into interactive devices that could permit backseat passengers – children in particular – to have a more interesting experience while traveling.

According to GM, the Windows of Opportunity, or WOO, Project was inspired by studies showing that travelers often feel disconnected from the world outside.  The goal of the project isn’t to replace those Game Boys, iPads and seatback monitors as a way to play Mario Brothers, but to actually nurture curiosity about what’s beyond the passenger compartment.

“Traditionally, the use of interactive displays in cars has been limited to the driver and front passenger, but we see an opportunity to provide atechnology interface designed specifically for rear seat passengers,” said Seder. “Advanced windows that are capable of responding to vehicle speed and location could augment real world views with interactive enhancements to provide entertainment and educational value.”

GM asked students at Bezalel, Israel’s oldest institute for higher education, to come up with apps that could be presented on vehicle windows.  Among those they developed:

  • Otto, an animated character that helps children learn about what they see along the road;
  • Foofu, an app that helps encourage creativity as children draw with their fingers on steamy windows;
  • Spindow, an app that would let children in one car connect with kids in other parts of the world in real time; and
  • Pond, a similar app that would also connect children in different vehicles while letting them share music and messages.

“Projects like WOO are invaluable, because working with designers and scholars from outside of the automotive industry brings fresh perspective to vehicle technology development,” said Omer Tsimhoni, lab group manager for human-machine interface, GM Advanced Technical Center in Israel.

So-called “smart glass” is beginning to find a variety of applications in architecture and displays, and it was featured in the recent hit movie, Mission Impossible: Ghost Protocol.  It had a much more limited use in Daimler’s Maybach line, where passengers could transition an optional roof panel from clear to translucent with the touch of a button.

For now, GM says it has no production plans for the smart glass system, but in today’s competitive automotive world, that could change rather quickly.

Read more: http://bottomline.msnbc.msn.com/_news/2012/01/19/10191119-gm-creates-digital-windows-on-the-world

2012 Detroit: Stuff Your Ballot Boxes for the Chevrolet Code 130R Concept

Written by: Todd Lassa on January 11 2012 7:10 AM

Chevrolet-Code-130R-Concept-front-three-quarter-1

UPDATE: Chevrolet public relations suggests you register your opinions of its two concepts at facebook.com/chevrolet or on Twitter @chevrolet

 

DETROIT — Call, write, email, tweet Chevrolet right now and tell them you want the Code 130R. The red one. GM’s advanced design chief, Clay Dean, says the vote so far is overwhelmingly for this rear-drive car over the Cruze-based Tru 140S, the white car, which frankly (my opinion, not his) looks like a Mitsubishi Eclipse. These are the two Chevy concepts GM is showing to young people to gauge interest and build a business case. The red car’s designer, Joe Baker, worked for Ford, where he designed the 427, Interceptor, and Bronco concepts. Although the company applied some of his design cues to front-drive cars, Ford never produced his concepts, so listen up GM: Don’t let the red car or his designer get away.

2012 Detroit: Stuff Your Ballot Boxes for the Chevrolet Code 130R Concept image

Here’s why I chose the Code 130R as the most significant intro from the 2012 North American International Auto Show. It’s meant to be a $20,000 rear-drive coupe that can reach 40 mpg with a 1.4-liter Ecotec turbo four, and it’s based on the same Alpha platform as the Cadillac ATS, the next CTS, and the 2015 Camaro. It’s like a reversal of GM in the bad old days of Roger Smith, when it went to front-drive for most of its cars, including Cadillacs and Buicks. I don’t expect GM to switch back to RWD for most of its cars, nor should it. But it would be nice if the Alpha platform and a lightened Zeta II could accommodate a variety if cars of varying sizes and sticker prices, from Chevy to Buick to Cadillac to Holden and even Opel.

The millennial buyers get the Code 130R, Dean says, because they know drifting and they understand the handling advantages of RWD. So call or write GM and tell them you’d buy one. Mainstream buyers would get the 140-horse 1.4-liter Ecotec, though of course the 2.0-liter turbo Ecotec that makes 270 horsepower in the new Caddy ATS will fit. The red car is much more finished than the white Chevy concept, with door handles, a trunklid, and a hood line, and Dean says there’s a business case for it. Chevy could get it into production pretty quickly. It needs a new name. Call it “Corsa,” the name of a sporty Corvair from the ’60s, and used on a small Opel in Europe.

Read more: http://blogs.motortrend.com/2012-detroit-stuff-your-ballot-boxes-for-the-chevrolet-code-130r-concept-20417.html#ixzz1jpQAADgO

Chevrolet Design Center Comes to Disney World

Beginning this fall, Epcot guests will be able to enjoy a re-imagined version of the popular Future World attraction, Test Track presented by Chevrolet.

This new version of the attraction will transform the current testing workshop into the sleek “Chevrolet Design Center at Epcot,” where guests can become immersed in the fun – and fast – world of automotive design. Here, guests will become automotive designers and create their own custom vehicles. Next, they’ll buckle into a six-person SimCar ride vehicle and test out their design on the challenging track of the Test Track course.

Afterward, guests can take a fascinating look into the future of transportation by viewing a collection of the latest Chevrolet vehicles in an all-new showroom.

This fun new experience is the result of a renewed, multi-year business relationship between Disney and General Motors, companies that have worked together for more than 30 years.

Read more: http://disneyparks.disney.go.com/blog/2012/01/re-imagined-test-track-will-put-guests-in-the-designers-seat-this-fall-at-epcot/